When you think of successful logo design, the first thing that comes to mind is probably the iconic symbols from businesses like Nike, Adidas, and McDonalds. But what about the feeling these logos create? Although visually appealing, these logos are also deeply rooted...
It is a common misconception that logo design and branding are the same thing. Although they are connected and key to a business’s success, the process and definition of both are vastly different. A logo is a graphic symbol that represents your business. Your logo...